Effective business writing – In-company training

Our writing foundation course…  Perfect if you want to master the basics and gain confidence in business writing skills.

Brilliant! Loved it all. It will completely change the way I write. Everyone should do it!

Educational psychologist, Derbyshire County Council


One day in-company training course

Whether it's an internal email or a proposal, effective writing reflects well on both you and your organisation. The key to effective writing is understanding what your reader wants and then organising your information to deliver it. This training session shows you how to write clearly and avoid common pitfalls. It gives you the skills and knowledge necessary to effectively communicate in written form, including articles, reports, marketing copy, faxes, e-mails, letters, etc. We will tailor the course to your precise needs, but a typical outline follows:

The foundations
  • Considering the reader
  • Clarifying the message
  • Finding the structure which lends itself to the message

Doing it: Delegates will analyse the appropriate structures for different types of writing

  • Are you using the right language?
  • Avoiding jargon
Three parts of a written piece
  • Opening
  • Development with transitions and subheads
  • The end

Doing it: Delegates will build a piece of writing using effective openings; logical links; snappy endings

The building blocks
  • Words
  • Sentences
  • Punctuation
  • Grammar
  • Paragraphs
The POWER method of effective writing
  • Prepare
  • Organise
  • Write
  • Examine
  • Revise

Doing it: Delegates will plan and write either a report; letter; article, etc

To do lists – how will you put into practice what you have learned?

Reactions and close

This course provides you with practical skills that you can apply immediately to your work. We send you away with a list of “To dos” to focus on after your training and will follow-up with you to see how you are getting on. We are always here if you have any queries at all.

To find out more about our range of in-company courses, and how we work and support you both before and after your training, please have a look at our in-company training page.

Our bespoke in-company training is run on a date and at a place to suit you. But if you would rather learn online, please have a look at our Effective writing elearning course.

Please call 00 44(0)1428 722105 or email us for more information on how we can help you organise your training.