Managing editorial and creative teams

Two day in-company training course (dependent on specific needs)

"A fantastic course that helped me think more clearly about my role and how it relates to the larger team."

A creative team manager must build, monitor and change teams of individuals to create brands that users care about within the context of the corporate culture.

Getting the best out of creative and editorial staff requires thought and planning. This session exposes delegates to management theory and explores the practical implications of managing individuals and teams within their organisations. Designed for you

What do people expect of the editorial and creative manager?

Analysis of what we are supposed to do and how we can do it
Model: analysis of valid and invalid expectations
Tactics for dealing with invalid expectations
Skills, knowledge, attitudes and habits necessary for fulfilling valid expectations

Why do we work?

Analysis of motivation
Goals in the modern work environment
What produces above average work today?
Patterns of motivation and the editorial manager’s response to them
Dealing with demotivation

Managing the team lifecycle

A review of team lifecycles, features of successful teams and diagnosis of what to do with each team

What goes wrong and how can we fix it?

What is the team lifecycle?
Where is the team?
The nine attributes of good teamwork
What to do in different phases of the lifecycle

Doing it: Developing and handling editorial and creative staff
What goes wrong and how can we fix it?
A consultancy session of problem statement, analysis and solution focused on people management issues
Reports and discussion

Doing it: How does this link to the company’s objectives?
A project exercise to review the culture of the company, its impact on creative and editorial staff and the role managers play in the development and transition of those cultures.

To do lists
The development of individual To Do lists by delegates incorporating objectives and tools for people management

Looking for an e-learning course?

For more information on how we can help you organise your course, please contact us.