Excellent piece of corporate communications by Nationwide Building Society using direct mail. It has used intelligent printing to put the forename of the recipient on a cup of cappuccino. This one fell through the letterbox addressed to my son, Michael. Plenty of direct mail comes through the door. But with this neat personalisation the chances
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Margaret Coffey – director, journalist and lead trainer
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- Editorial
- Writing and Editing for Websites
- Creating Content for Digital Media
- Real Time Journalism and Blogging
- Incorporating Digital into your Workflow
- Multi Channel Content Strategy
- Web and Social Media Analytics
- Search Engine Optimisation (SEO)
- Email Marketing Campaigns
- Social Media
- Reading Accounts
- News Writing
- Review and Test Writing
- Digital Marketing Content
- Influencer Marketing
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Rebecca Bocchetti – director, digital marketer, journalist and lead trainer
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Gill Pyrah – broadcaster and lead media trainer
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Richard Sharpe – director, editor and lead trainer
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Craig McGregor – copywriter and lead consultant
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