Posts by Margaret Coffey

Write like a journalist to get through to journalists: 8 things to remember when you write a press release

Posted on by Margaret Coffey

I’ve seen a lot of press releases in my 40 years as a journalist. I’ve also helped both journalists and brands understand how to communicate more effectively as a writing trainer for 30 years. When it comes to press releases I’ve learned that getting the right content, in the right order is the single most Read More