Becky Bocchetti is a sought-after trainer and content and marketing consultant, who has a proven track record with media owners, FMCG brands, marketing specialists and content providers. She is always in high demand with clients who value her experience, training techniques and ability to achieve tangible results in often tricky business times.
“Becky is a fantastic facilitator and trainer to partner with. She is highly credible, demonstrating an in-depth understanding of our business and real breadth of expertise – whether it is facilitating 1:1 skills surgeries, delivering digital marketing workshops or facilitating team content strategy sessions. Over the last 4 years, she has been a true partner in transforming our editorial and marketing learning paths. Becky is expert, flexible, pragmatic and passionate about adding value to our teams.”
Rebecca Constable, Head of Talent and Learning, haymarket media group
As a director of ContentETC, Becky is responsible for our continually evolving digital programme to support clients with a variety of bespoke training, mentoring and consultancy needs. She designs and delivers training solutions across digital, content, marketing and media law.
Her unique career history saw her start in direct marketing for a leading UK agency, retraining and working as a journalist before being headhunted for the digital world in 2000. She won awards for content, social media and commercial activities at websites as diverse as WGUK, ZSL and BBC Radio 2, whilst continuing to write for national newspapers and magazines. She became a founding team member of Vizzavi, Vodafone’s pan-European cross-platform content offering, where she led an international content, technical and commercial team. She now supports a wide-range of clients in the UK and internationally in their efforts to get the best content in front of the right audience, in the right format, at the right time, for the best results. She also regularly runs content training courses for the Institute of Direct and Digital Marketing.
Her cross-media and international experience is in high demand with corporate and consumer clients including Universal Music, Sony, Cigna, Northern & Shell, VW Audi, TimeInc, Made.com, Air France, Nationwide, British Library, The Co-Operative, AAT, Bauer, Zurich Insurance, Bournemouth University, Oxford University Press, Immediate and Haymarket Media.
“…the 90 minutes I had with Becky was possibly the most constructive conversation I’ve had…in 11 years. Have been implementing the things she talked through and we’re already seeing a growth in traffic!” Time Inc
cdrew –
A great way to refresh all the things I learnt at school. I particularly enjoyed the teaching style which allowed me to make notes, without feeling rushed
sjoyce –
The course was very helpful particularly the quizzes at the end to review your learning. Also great that you are still able to access the course after completion; very handy if you want to check something at a later date.
patiencebm –
The course was very helpful and refreshing. It made for clear understanding of some confusing aspects of grammar. The style of teaching was very interesting and easy to understand. What i particularly loved, is the provision to go at your pace and to go back at any time. However,I would also suggest an expansion of the course to include more grammar mistakes and not just 20. Because there are loads of other mistakes people make, that are yet to be discussed.
ascott –
I found the course helpful and informative. I was able to take notes and replay if I did not fully understand without feeling rushed.