a network, or a spider’s web?

Have you noticed how recruitment has permeated your social media networks? This isn’t necessarily a bad thing, because to build a successful career we usually need to change jobs, every now and then, but… I worry about the noise and the clutter, and the gigantic social media ecosystems that are being created out there. LinkedIn Read More

Two steps in IP

The government has taken one step forward and one step back in its policy over intellectual property (IP). The step forward is the appointment of IP attachés to UK embassies around the world.  These attachés will pressure foreign governments to crack down on infringements of the IP rights of UK companies and citizens, it announced Read More

Digital feeds back to paper success

The traffic is not all one way: from paper to digital.  It can flow the other way: from an interest in digital to a paper magazine, as long as publishers understand their strengths. Two instances provide evidence for this trend this week: Future is to launch a paper magazine in its crafts section called Mollie Read More

BBC hobbles websites with 25% budget cut

The BBC is to cut its web presence to save money and create room for the private sector websites. Director General Mark Thompson announced yesterday that the BBC will: Cut the number of sites it runs; Cover less news; Commit to link to outside sites on its stories; Focus on international, national and regional news, Read More

Is one channel enough?

Flicking through the news headlines, I noted that MySpace has again cut jobs. They’ve now lost two-thirds of their workers over the last 18 months , as part of their “refocused” business strategy. With the might of News Corporation behind them, of course they should stand a decent chance of survival. Prosperity is another matter, especially in such a crowded – and polarised – social media space. Read More

Media must be spreadable

I came across this interview on spreadable media with US academic Henry Jenkins on the Nieman Journalism Lab. His thesis is that for things online to thrive, they need to be shared socially: if it doesn’t spread, it’s dead. He defines spreadable media as media that travels across media platfomrs at least in part because Read More

In pursuit of ‘appiness

 Once again, we’re falling into that peculiarly human flytrap known as technology… Just because we can do it doesn’t mean anyone will actually want to do it…. I’m thinking of things like the red button on digital TV (except for Wimbledon on the BBC of course), the option to surf the net while you watch TV, or Read More